Delevante partnered with Bass, Berry & Sims to reposition the well-established law firm through a new brand identity: One that reflected its authentic voice, imbued with confidence, sophistication, and a determination to inspire audiences old and new.
Delevante provided strategy and account planning, art direction, graphic and web design, and copywriting to implement the new brand across myriad touchpoints for its Nashville, Memphis, and Washington D.C. offices.
A year after the rebrand rollout, based on our continued learning and deeper understanding of the firm’s goals, Delevante concepted and executed the “Go Confidently” campaign. This long-running campaign is an extension of the firm’s intrepid spirit, one that continues to raise Bass, Berry & Sims’ profile in large markets across the U.S. More than a decade later, Delevante continues to serve as Bass, Berry & Sims’ agency, providing strategic counsel, creative direction, copywriting, and design services in support of the firm’s major initiatives.
As the firm continues to raise its profilenationwide and beyond, its leadership team turns to Delevante to maintain acreative and compelling presence that captures the complex ways in which thefirm is centered to deliver.
